8 articles by Siobhan Rafferty.
Building an AI agent for marketing is no longer a developer-only task. This guide covers the core components, platform choices, and deployment protocol for running autonomous, multi-channel campaigns.
Understand what a multi-agent system is, how it outperforms a single AI agent on complex tasks, and where marketing teams should plug it in first.
Six proven AI agent use cases ranked by deployment readiness for marketing teams in 2026, with clear signals for which to start with.
AI agents run campaigns, route budgets, and score leads without waiting for a human prompt. This guide covers how they work, the five main types, and what operators must fix first.
AI secretaries in 2026 go beyond drafting replies. Here is what they actually handle for marketing teams running multi-channel campaigns, and where the real limits are.
AI research agents track competitors, qualify leads and deliver market briefs without manual prompts. What separates the 34% running one in production from the 66% whose pilots quietly died.
Most AI agent vs chatbot guides are written for support tickets. Here's the distinction that actually matters for a marketing team evaluating its stack.
AI agent examples are no longer theoretical. Across marketing, finance, logistics and HR, autonomous agents are making decisions and executing workflows without waiting for a human prompt.
