Siobhan Rafferty

Freelance martech journalist covering AI, marketing tools and growth operations for CMO Briefing, Mumbrella and Marketing Week ANZ. Based in Brisbane, she spent three years as editorial lead at CMO Briefing (Sydney) before going independent in 2024. She interviews founders, dissects product launches and tracks how AI is rewiring marketing org charts.

• Twitter
• LinkedIn

1 article by Siobhan Rafferty.

• AI Agents & the Marketing Landscape

• 

  Ejemplos de agentes de IA que ya operan en empresas en 2026

  29 de junio de 2026

  Los ejemplos de agentes de IA ya no son teóricos. En marketing, finanzas, logística y RR. HH., agentes autónomos toman decisiones y ejecutan flujos de trabajo sin esperar a que un humano lo indique.